Science and entrepreneurship : the fundamentals
Ref. 194002
Discover business tools based on research results.
- Duration: 6 weeks
- Effort: 30 hours
- Pace: Self paced
- Languages: English, french and spanish
What you will learn
At the end of this course, you will be able to:
- how to design and finance an action research project with innovative potential,
- measure your market and validate the needs of your beneficiaries or users,
- define your value proposition and test your business model,
- prototype and present your solution to approach strategic partners, particularly financial and technical.
Description
For a scientist, entrepreneurship means above all acting to transform reality. It means committing to the development of sustainable technologies and solutions and strengthening its impact on society. It also means creating an activity in a saturated job market or boosting your career.
But how can a research actor take action? Thanks to video interventions from economists experts, CEOs, financing specialists particularly in Africa and business coaches, the MOOC “Science and entrepreneurship: the fundamentals” reviews the principles to validate a need and a market, the steps leading to the prototype of its solution and the way of presenting it to approach strategic partners, particularly financial and technical.
This MOOC is offered by the French National Research Institute for Sustainable Development (IRD) and Kedge Business School, co-financed by the ACE Partner program (World Bank, AAU, AFD, IRD, Inria) and with the support of the Cheikh Hamidou KANE Digital University (UN-CHK) in Senegal. This is the second MOOC in the “Transversal skills for research careers” series supported by the IRD.
Format
The course remains open to allow you to follow it at your own pace. It represents an effort of around 30 hours for the learner.
Each module is made up of video interventions, course materials and quizzes to test your knowledge.
This course is open access: there is no forum on this course nor monitoring by the teaching team. You can take quizzes for self-assessment purposes and to earn your badge.
Prerequisites
This MOOC is aimed at doctoral students, post-doctoral students, researchers and teacher-researchers from all backgrounds, as well as any research actor, engineer, technician or even responsible for valorization and innovation, wishing to develop an economic activity resulting from its scientific results or in connection with its work.
Assessment and certification
Self-assessment and quiz
A course completion badge will be issued to learners who have completed all the training modules and successfully completed the quizzes.
Course plan
Deconstructing the myth of entrepreneurship
Designing a research-action project
Validating user need and measuring market demand
Writing your value proposition
Prototyping your solution
Building your business model
Pitching your project
Acquiring customers
Funding your startup
Designing a research-action project
Validating user need and measuring market demand
Writing your value proposition
Prototyping your solution
Building your business model
Pitching your project
Acquiring customers
Funding your startup
Course team
Xavier Hollandts
Categories
Professor-researcher in strategy and entrepreneurship, KEDGE Business School
Laurence Bricteux
Categories
Coach at the KEDGE Business School incubator and lecturer, expert in marketing, innovation and artificial intelligence
Aida Wade
Categories
Coach at the KEDGE Business School incubator, Economist at the Delegation for Rapid Entrepreneurship
Isadora Bigourdan
Categories
Coach at the KEDGE Business School incubator, Founder of Itakh, operating partner and mentor
Eglantine Tuaillon
Categories
coach at the KEDGE Business School incubator, soft skills coach & trainer
In co-production with
Co-financed by
Technical partner
Design and production
Coordination and educational engineering: Gaëlle Courcoux (IRD), Julien Dupont, Victoire Ennesser and Yannig Lavocat (Kedge Business School)
Images: Cheikh Hamidou KANE Digital University (UN-CHK), We up Learning and Emile Rivet
Graphic creation and post-production: WeUp Learning
Steering committee
AAU
Campus AFD
Expertise France
AUF
ACETEL
ACE CCBAD
License
License for the course content
All rights reserved
"All rights reserved" is a copyright formality indicating that the copyright holder reserves, or holds for its own use, all the rights provided by copyright law.
License for the content created by course participants
All rights reserved
"All rights reserved" is a copyright formality indicating that the copyright holder reserves, or holds for its own use, all the rights provided by copyright law.